SUBJECT: Creating an International Brand Standard

CLIENT: Trend Control Systems Ltd

The Issue:
5 years ago Foundry Press were tasked to stabilse the print standard for Trend. The key to this was ensuring that the company had a defined set of brand guidelines preserving their international logo style.

The Solution:
Foundry Press has extensive experience in creating and managing brand standards for clients. The first element of the project was to "fix" the logo colour profile (pantone 021, if you're interested). The next issue was to ensure standards were applied to paper stock so that all operational and marketing literature has the same look and feel whether you were in Beijing or Bradford.

Added Value:
Trend is a BSI registered company, complying with the requirements of BS EN ISO 9001: 2000. Because of the nature of their international reputation Trend selected Foundry based on the strong pedigree of accreditation.

Client Feedback:
"Foundry Press are a highly responsive, fast producing, quality printer who now service the bulk of our international print requirements. In addition we can always get hold of someone which is a real advantage when deadlines are tight." Steve Browning.

Links:
+ Trend Control Systems